Springfield Image Campaign

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December 20, 2017

Re: Springfield Image Campaign

Dear EDC Member

The EDC has been asked to convene a meeting of interested stakeholders regarding an image campaign for the City of Springfield.  As the Mayor states, the purpose of the campaign will be to tell the story of the many positive things that are happening in the City of Springfield. 

Attached please find an explanatory letter from Springfield Mayor, Domenic J. Sarno

I am inviting you, or a member of your team, to a formal announcement of the campaign on THURSDAY DECEMBER 21, 2017 at 9:30 am, at the EDC offices in the TD Bank Building 1441 Main Street, Springfield, Ma.  At the announcement we can have a fuller discussion of the campaign and how you and your company can participate.  If you wish more information or have any questions, please do not hesitate to contact me.

I am pleased that the Mayor reached out to the EDC to play this important role.  I must note that there has been no financial commitment from the EDC to the campaign and we are still very committed to executing on a regional brand initiative in 2018.  I do believe these campaigns will be coordinated and ultimately support each other. It is time to tell the exciting story of the City of Springfield so please join us next Thursday.

Thank you for your support.


Rick Sullivan

Please click this link - letter from Springfield Mayor, Domenic J. Sarno